Jason Stone Design

Jason Stone Design

E-commerce UX Discovery

Albertsons has a retail presence of nearly 2500 regional grocery stores, including Safeway, Vons, Pavilions and Jewel-Osco regional banners, and seeks to capture in-store shoppers in a new way.
The goal was to look ahead, explore and redefine the e-commerce experience, to focus on shopping for meals rather than individual ingredients and lay the groundwork to reposition the core digital platform.


  • Role UX Designer

  • For Albertsons & Safeway UX

  • Date 2018

  • Type Research and Design Strategy

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